I thought this was really neat and wanted to bring it to your attention. If you go to powells.com you should see this:
If you love to read, we'd like to know... which book first made you swoon, caused your heart to skip a beat, disturbed your sleep? What's the book that made you fall in love with reading — as a child or as an adult? Email your story and/or photos to email@example.com, and we may include you in a special feature.
I thought that was a pretty good idea. No doubt for Valentine's day.
So tell them about the book you loved and maybe you will be featured!